SEXPO 2026 — Everything You Need to Know

SEXPO 2026 — the revived, founder-led edition of Australia's long-running adult-lifestyle expo — is scheduled for 18–20 September 2026 at the Perth Convention and Exhibition Centre (PCEC), with adult retailer AdultShop as naming sponsor. SEXPO is a strictly 18+ public consumer event, not a B2B-only trade show.

As of mid-2026, the Perth SEXPO 2026 edition is upcoming. This guide explains what SEXPO is, what to expect from the 2026 edition, how the brand was rebuilt after its 2019 buyer went into liquidation in late 2024, and what the creator-economy trends reshaping the adult industry mean for creators and agencies. Always confirm the latest dates, venue and ticketing on the official SEXPO site before you plan travel.

What Is SEXPO?

SEXPO is Australia's long-running public adult-lifestyle expo — a three-day consumer retail, entertainment and sexual-health event for attendees who are 18 or older. According to the official SEXPO site and English Wikipedia, SEXPO is a public-facing festival rather than a B2B-only porn trade show, combining a retail floor with live stage entertainment and education.

SEXPO was founded by David Ross — known as "Mr. Sexpo" — and first held in Melbourne in 1996, per English Wikipedia and the official SEXPO about page. Over its history SEXPO has been staged more than 80 times and expanded internationally, reaching South Africa in 2007, the United Kingdom in 2015 and Las Vegas in 2023. That longevity makes SEXPO one of the most established adult-consumer expo brands in the Southern Hemisphere — gaialuv.com describes it as the largest adult expo in the region, a positioning claim worth noting rather than treating as audited fact.

A typical SEXPO features 200-plus exhibitors, live stage entertainment, a world-famous amateur strip competition, themed lounges and bars, celebrity guests and sexual-health seminars, according to the official SEXPO site and listings such as Fever. The floor spans adult retail, lingerie and toys, wellness brands and lifestyle products, while the stage program and seminars give SEXPO an entertainment-plus-education character that sets it apart from professional-only conferences.

Who attends SEXPO? The audience is the 18-plus general public — couples, singles and curious first-timers — alongside the adult retailers, wellness brands, performers and lifestyle exhibitors who fill the floor. That consumer orientation is the key difference between SEXPO and trade-focused shows in Bunny Agency's industry events hub.

What to Expect at SEXPO 2026?

SEXPO 2026's flagship upcoming edition is the Perth event, scheduled for 18–20 September 2026 at the Perth Convention and Exhibition Centre, according to the official SEXPO site and listings including Fever and Melbourne Insider. Organizers list opening hours of Friday–Saturday 11am to midnight and Sunday 10am to 7pm, with early-bird pricing around A$39 for general admission and A$99 for VIP, and VIP capped at roughly 700 per day. Because pricing and capacity can change, confirm current ticket details on the official site before booking.

The 2026 SEXPO story is unusual. The 2019 buyer of the brand, Australian Exhibition Group Pty Ltd, postponed events in September 2024 and entered liquidation around October 2024, according to Melbourne Insider and the official SEXPO announcement. Founder David Ross then reclaimed the brand and is relaunching it as "Sexpo 2.0," with AdultShop taking naming rights — an example of the retailer-as-event-sponsor model now common in adult retail. The Perth edition is the first major SEXPO-branded event under that revival.

Ross also launched a parallel founder-led event, SexEx, positioned as a SEXPO replacement. Organizers reported that the 2026 Melbourne SexEx was scheduled for 6–8 February 2026 at the Melbourne Convention and Exhibition Centre (MCEC), per the official SEXPO/SexEx announcement and Melbourne Point. That date falls before today, but the available sources are pre-event only — no recap or audited attendance — so treat the Melbourne SexEx as scheduled-then-reported rather than independently confirmed, and verify details with organizers.

SEXPO 2026 is expected to follow the established format: a 200-plus-exhibitor retail floor, the signature amateur strip competition, main-stage acts, themed lounges and bars, and sexual-health seminars. Organizers' 2026 marketing leans on a more female-friendly, wellness-and-education focus rather than a porn-star-centric show. No specific 2026 named performer or celebrity lineup for Perth has been confirmed — promotional language references the "biggest names" without a published roster — so check the official site for the finalized program closer to the event.

On scale, exercise caution. Organizers have historically claimed up to 68,000 attendees, and secondary sources cite roughly 60,000 in Melbourne in 2019 and around 50,000 in Sydney, per the official SEXPO site and gaialuv.com. All are promotional and unaudited, and no verified 2026 attendance figures exist for Perth SEXPO or Melbourne SexEx — treat the historical numbers as a rough sense of scale, not a 2026 total.

What Trends Will Define the Adult Industry Around SEXPO 2026?

SEXPO's 2026 repositioning — a founder-led revival, a wellness-and-education emphasis and a retailer naming sponsor — mirrors how the broader adult industry is changing. The dominant 2025–2026 growth story sits outside the expo floor entirely: OnlyFans and independent creators drive most of the industry's expansion. No official source ties OnlyFans or creator-economy programming to SEXPO or SexEx 2026, so the four shifts below are industry context, not confirmed SEXPO sessions.

How is AI changing creator operations heading into 2026?

AI has moved from a background tool to the center of the creator-operations stack heading into 2026. The durable pattern is AI-assisted but human-supervised: chatting drafted in the creator's voice, persona-driven content suggestions, and analytics that surface buying signals — with a real person reviewing and sending every message. Bunny Agency builds proprietary CRM and AI-assisted (human-supervised) chatting systems on exactly that principle, managing 400-plus creators averaging $55,000 per month across six international studios. Operations relying on purely manual workflows are increasingly at a disadvantage versus those that pair technology with human judgement.

Should creators stay independent or work with an agency?

The independence-versus-agency question defines the 2026 market. Independent creators keep full control and 100% of revenue but absorb the entire operational load — chatting, scheduling, marketing, compliance and platform management. Agencies trade a share of revenue for systems, staffing and scale. Neither path is universally right; it depends on a creator's goals, time and stage. For creators weighing the trade-off, Bunny Agency runs Creator Education at creatoreducation.com for those moving toward self-management, and our beginner's guide to choosing the perfect OnlyFans agency lays out what to evaluate before signing.

Is multi-platform strategy now mandatory for creators?

Multi-platform strategy has shifted from optional to expected. Creators who depend on a single platform are exposed to deplatforming, policy changes and algorithm shifts, while those who run subscription, cam, clip and premium-social channels in parallel both hedge that risk and reach more audiences. The adult-retail-plus-events model on display at SEXPO 2026 — an omnichannel retailer taking naming rights on a live consumer event — is the offline version of the same logic. Bunny Agency runs that multi-platform playbook by default across the DACH region, LATAM, the US, Spain, France and Hungary.

How do age verification and regulation factor in?

Age verification and regulation are now structural forces rather than side issues. Australia's online-safety and age-assurance push, alongside tightening rules in the EU, UK and US, is reshaping how adult platforms verify users and document content provenance, while platforms increasingly require a verified human behind every account. SEXPO itself is a strictly 18+ event — a reminder that age-gating is foundational to the sector. For creators and agencies, compliance (verified ID, clean record-keeping and provenance) is now part of the basic operating model, and agencies that treat it as a service rather than an afterthought remove real risk for the creators they represent.

What Does SEXPO 2026 Mean for Creators?

SEXPO is a consumer-facing expo rather than a creator-business conference, but its 2026 direction still offers signals for adult creators:

• ✓Sexual wellness is mainstreaming. SEXPO 2026's female-friendly, wellness-and-education framing reflects a more accepted market — a tailwind for creators who build around education and authenticity, not just explicit content.
• ✓Treat AI as leverage, not a shortcut. The winning approach is AI-assisted and human-supervised — faster chatting and scheduling without losing the genuine connection fans pay for.
• ✓Diversify before you have to. Stand up a second platform (cams, clips or an alternative fan site) while your primary account is healthy, not after a policy change forces your hand.
• ✓Get your compliance house in order. Verified ID and clean records matter more each year as age-verification rules tighten in Australia and beyond.
• ✓Decide what you want from a manager. If you partner with an agency, demand specifics on earnings uplift and brand protection; check the commission rate and what belongs in an agency contract before you sign.

What Does SEXPO 2026 Mean for Agencies?

For agency operators, SEXPO 2026's revival sends clear signals about a maturing, consolidating market:

• ✓Brand recovery and consolidation are real. SEXPO's path from a buyer's liquidation to a founder-led relaunch shows how quickly the sector reshuffles — build resilient operations, don't bet everything on a single brand or platform.
• ✓Technology is table stakes. A real CRM, analytics and AI-assisted (human-supervised) chatting are becoming the standard, not a differentiator you can skip.
• ✓Multi-platform management is expected. Creators increasingly want representation that can run subscription, cam and fan platforms in parallel, not a single-platform shop.
• ✓Transparency wins trust. With creators wary of bad actors, clear contracts and honest fee structures are a competitive advantage — see our guide to spotting scam agencies.
• ✓SEXPO is one of many anchor events. It sits alongside other global shows on the calendar — compare it with EROFEST 2026, the Spanish-market Expo Sexo y Erotismo 2026 and the consumer-festival VENUS Berlin 2026 in our industry events hub.

Who Is Bunny Agency?

Bunny Agency operates across the DACH region, LATAM, the US, Spain, France and Hungary, managing creator operations and building AI-powered CRM technology for the creator economy. Founded in 2019, the agency spans 112+ team members across six international studios and manages 400+ creators averaging $55,000/month. Through Creator Education (creatoreducation.com), Bunny Agency also provides training and systems for creators transitioning to self-management. Explore our full-service management or see how we stack up in our best OnlyFans agency breakdown.